Headless GA4 adds a compact Google Analytics 4 widget to the main WordPress dashboard.
It is designed for sites where:
The plugin uses the Google Analytics Data API and a Google service account. It does not inject frontend tracking code.
Features:
Headless GA4 does not track visitors or inject analytics scripts.
The plugin only sends server-side requests to Google when an administrator configures a GA4 property and opens the dashboard or tests the connection. Those requests use the service account credentials you provide in the plugin settings.
This plugin connects to Google services to authenticate requests and fetch Google Analytics 4 report data. These requests are only made after an administrator configures the plugin and then opens the dashboard widget, refreshes the data, or uses the Test connection button.
Used to exchange the configured Google service account credentials for a short-lived access token.
Data sent: a signed JWT assertion containing the service account email, requested scope, token endpoint, issued-at time, and expiration time.
Terms of service: https://developers.google.com/terms
Privacy policy: https://policies.google.com/privacy
Used to request GA4 report data for the configured GA4 property.
Data sent: the GA4 property ID, report request parameters such as date ranges, dimensions, metrics, and limits, plus the OAuth access token in the request headers.
Terms of service: https://developers.google.com/terms
Privacy policy: https://policies.google.com/privacy