ZDAnalytics Connector (GA4 + GTM)
ZDAnalytics Connector (GA4 + GTM)

ZDAnalytics Connector (GA4 + GTM)

5/5 (1 ratings) — active installs Updated Jan 14, 2026
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ZDAnalytics Connector helps you connect Google Analytics 4 (GA4) and/or Google Tag Manager (GTM) to your WordPress site without editing theme files.

Key features
* Simple settings page (Settings ZDAnalytics Connector)
* Supports GA4 Measurement ID (G-XXXXXXXXXX) and GTM Container ID (GTM-XXXXXXX)
* Consent-friendly: when enabled, the plugin waits for consent before loading Google scripts
* Cache-friendly: consent checking happens in the browser, so it works with full-page caches (LiteSpeed, server cache, CDN, etc.)
* Optional: do not load tracking for logged-in users

External services

This plugin connects to external services provided by Google:

1) Google Analytics 4
* What it is used for: Website analytics/measurement.
* What data is sent: When loaded, Google scripts may collect usage data (e.g., page views, events, device/browser information) as configured in your Google Analytics property.
* When it is sent: When tracking is enabled and (if configured) the user has consented.
* Terms: https://policies.google.com/terms
* Privacy: https://policies.google.com/privacy

2) Google Tag Manager
* What it is used for: Tag management (loading additional tags you configure in GTM).
* What data is sent: Data collection depends on the tags you configure inside your GTM container.
* When it is sent: When tracking is enabled and (if configured) the user has consented.
* Terms: https://policies.google.com/terms
* Privacy: https://policies.google.com/privacy