Plugin settings screen.
WP Tracking Codes lets you add the main tracking and advertising codes to your WordPress site from a single settings screen — no theme editing, no separate plugin for each platform.
<head> and after <body>WP Tracking Codes only inserts the base tracking snippets above — it does not push ecommerce events or a dataLayer (add to cart, purchase, etc.) to GTM/GA4. For ecommerce event tracking on WooCommerce, check out Datalayer for WooCommerce, a dedicated plugin from the same developer.
Works on any WordPress site. WooCommerce is only required for the Google Merchant Customer Reviews feature.