Groups Discount for WooCommerce
<strong>Method Settings</strong> — choose between percentage or fixed amount discounts, select the base price and configure how multiple audiences and categories are resolved.
Groups Discount for WooCommerce applies personalized pricing to your customers based on the user roles or groups they belong to. Logged-in users see their own discounted prices automatically, without coupons or manual intervention.
Version 5.0.0 introduces an extensible audience model: discounts can now be driven by WordPress roles out of the box, by the free Groups plugin, or by paid add-ons that connect to other membership systems.
Key features
- Two discount methods — percentage (e.g. 0.1 = 10% off) or fixed amount (e.g. 5 = 5 off in your store currency).
- Choose the base price — apply the discount to the regular price or to the sale price when it exists.
- Per-category overrides — set a different discount for specific product categories. Configurable per audience, with a tie-break policy when a product belongs to several categories.
- Multi-audience conflict resolution — when a customer belongs to several roles or groups, pick the higher discount, the lower one, or follow a deterministic order.
- Optional dual price display — show original and discounted prices side by side, with a customizable label.
- Built-in audience sources — WordPress Roles (always available) and the free Groups plugin (when installed).
- Pluggable architecture — any third-party plugin can register itself as an audience source through the
wgd_audience_providersfilter. - Compatible with simple and variable products, including variations.
- WooCommerce HPOS and Cart/Checkout Blocks compatibility declared.
- Translation ready (Spanish bundled).
Typical use cases
- Wholesale and B2B stores that need automatic discounts for verified buyers.
- Membership sites that reward subscribers with member-only prices.
- VIP and loyalty programs that grant escalating discounts.
- Employee, student or staff stores.
Audience sources
Two providers ship with the free plugin:
- WordPress Roles — always available. Assign a discount to any role (Customer, Subscriber, custom roles, etc.).
- Groups — appears automatically when the free Groups plugin is active.
Additional integrations are available as paid add-ons (Paid Memberships Pro, MemberPress, WooCommerce Memberships, Restrict Content Pro, Ultimate Member). They show up in the Add-ons tab inside the plugin once the core is installed.
Requirements
- WooCommerce (required).
- Optionally, the Groups plugin if you want to use Groups as an audience source.
Documentation
Full documentation and add-on catalog: growthplugins.com.