Wholesale & Tiered Pricing for WooCommerce is the most flexible wholesale pricing plugin for WooCommerce stores. Designed for B2B shops, wholesale distributors, and bulk sellers, it lets you define custom prices, tiered volume discounts, and quantity purchase rules for any user role — including custom roles created by membership or access-control plugins.

Show eye-catching tiered pricing tables on your product pages, let customers see exactly how much they save as they buy more, and automate bulk discount logic without writing a single line of code.

🎥 Watch the Plugin Overview Video:

👉 See how to set up wholesale pricing rules in under a minute!

Whether you run a wholesale WooCommerce store, sell to B2B customers, or simply want to reward bulk buyers with volume discounts, this plugin covers every scenario:

Charge different prices per user role (wholesale, retailer, VIP, distributor, etc.)
Offer quantity-based tiered discounts (buy 5 save 10%, buy 10 save 20%)
Set minimum, maximum, and step purchase quantities per role
Display professional pricing tables directly on the product page
Schedule flash sales and time-limited pricing rules with start and end dates
Show a live savings calculator so customers see their discount in real time

Key Features

Role-Based Wholesale Pricing

Assign different product prices per user role — wholesale, retailer, B2B customer, VIP, vendor, or any custom role.
Full backward compatibility with both single-role and multi-role rule formats.
Global pricing rules act as a wildcard and apply to all logged-in users or guest users.
Works with any custom role created by plugins like WooCommerce Memberships, Ultimate Member, or User Role Editor.

Tiered / Volume Discount Pricing

Create quantity-based pricing tiers: the more a customer buys, the lower the price per unit.
Set tiers as a fixed discount (e.g., $5 off per item) or a percentage discount (e.g., 15% off).
Apply tiers to all variations or target a specific variation of a variable product.
Multiple tier levels per rule — unlimited pricing bands.

Scheduled & Flash Pricing

Set an Active From and Active Until date on any pricing rule.
Rules outside their date window are automatically excluded from pricing, tables, cart validation, and discount messages — no manual toggling needed.
Perfect for flash sales, seasonal wholesale pricing, and time-limited B2B promotions.

Quantity Rules per Role

Minimum quantity — require wholesale buyers to purchase at least N units.
Maximum quantity — limit retail customers to a maximum order size.
Step/increment quantity — force orders in multiples of 2, 5, 10, etc.
Quantity enforcement applies on the product page, in the cart, and at checkout.

Beautiful Pricing Table Templates

Six ready-made table layouts: Table, Options, Minimal Table, Compact List, Plain Text, Horizontal.
Choose the default template globally and override it per product.
Control which columns appear: Quantity, Price, Discount.
Set a custom table title and active-tier highlight color.
Responsive layout option for mobile shoppers.
Choose where the table appears: above/below add-to-cart, before/after product meta, or after product summary.

Live Savings Calculator

Displays a real-time savings widget on the product page.
Updates automatically as the customer changes the quantity input.
Shows regular price, discounted price, total savings amount, and discount percentage.
Can be enabled or disabled from Template Options settings.

Discount Badges in Cart, Checkout & Orders

Applied wholesale tier is shown beside each line item in the cart, checkout, customer order details, and admin order screen.
Customers see exactly which discount tier was applied and how much they saved.

Variable Product Support

Full support for WooCommerce variable products — rules and tiers can target all variations or a specific variation.
Pricing tables update dynamically when the customer switches between variations.

Performance & Security

Transient caching on the wholesale reports page (5-minute TTL).
Pre-warmed post meta cache to eliminate N+1 database queries.
Capped product and category queries (limit: 200) to prevent timeouts on large stores.
All AJAX handlers protected with nonce verification and capability checks.
Admin-only handlers are never registered as publicly accessible.

Wholesale Registration Form

Add the shortcode [whtprole_registration_form] to any page to let customers apply for wholesale access.
Collects company name, business type, VAT/tax number, phone, and a free-text message.
Guest applicants get a WooCommerce customer account created automatically — no extra step required.
Logged-in users who already submitted see their application status (pending / approved / rejected) instead of the form.
Admin receives an email notification for every new application.
Approved and rejected applicants are notified by email with WooCommerce-branded messages.
Manage all applications from Wholesale Applications in the WordPress admin.
One-click Approve (assigns the configured role) or Reject (with optional reason).
Configurable: choose which WordPress role is assigned on approval, set the notification email, and optionally require users to be logged in before applying.

Wholesale Reports

Dedicated Wholesale Reports page inside WooCommerce showing revenue, order counts, and top wholesale buyers.