VerifiedReply: Verified WooCommerce Reviews and Testimonials by Email Reply

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More customers leave reviews when they can just hit reply.

Product reviews are now just an email reply away. A customer simply hits reply, and their words become a verified review on your product page. No account, login or app.

What is VerifiedReply?

• Your customer is automatically emailed after their order.
• They just hit reply.
• The reply becomes a review on the product page.
• Any shopper can verify the review is genuine.
• One button sends them back to your shop.
• That is a review doing its job.

Product reviews collected by email

An automated email after each order, your customer’s reply, our verification of it, and your decision to publish.

1. Auto ask. Your site emails each customer a review request, in your words, timed to the order and to what they bought.
2. They reply. They hit reply and write what they want to say. They can attach photographs. A secret key in the reply address ties their words to their order.
3. We verify. Our service checks the reply. It can go on vouching for the review because it keeps the original email.
4. You publish. Somebody at your end approves it and picks the photographs to go with it. It is published as an ordinary WooCommerce review on the product they bought.

Every published review links to its verification page. A shopper can follow it and see when the reply arrived, which email provider signed it, and if the words on your page still match it. How it works, step by step.

Why it matters

Asking customers for reviews is tricky, and WooCommerce does not make it easy. Five things silently cost you sales:

• Customers are not being asked. Most people would say something if it were simple and they were asked at the right time. Most shops never ask, or ask once and give up.
• Leaving a review is a chore. An account to create, a password to remember, and a different review provider for every shop they buy from.
• The good replies sit in an inbox. A customer who wants to tell you that you did well usually just emails you. That is a lost review.
• The review is not on the product. A general reviews page is about your company. It does not convince somebody deciding whether to buy this product.
• Nothing backs up a retyped review. The stars never show in a search result because nobody believes a review copied out of an email and search engines have nothing to read.

Since April 2025 the DMCC Act has made fake reviews illegal in the UK, and the duty reaches the customer reviews on your own product pages. Quoting a review accurately matters more than it did. The law on fake reviews.

Free and unlimited review requests

The review request emails work the moment you activate the plugin. No account, no sign-up and no trial, and no limit on how many you send. On its own it is a complete WooCommerce review reminder.

• Sends a review request per order, after an order status change and a delay you set.
• Lets you write a different request per product category, so customers are asked about what they bought.
• Asks once per order, and once per WooCommerce Subscriptions subscription rather than every renewal.
• Catches up on past orders, within a window you choose.
• Lets you choose each recipient yourself with Manual Send.

Without an account the replies come back to your shop’s normal inbox and nothing leaves your site.

What a VerifiedReply account adds

Connect an account and replies come to us instead of your inbox. We check each one and send it back to your site for somebody to approve.

• Nothing is published until a person approves it.
• An approved reply becomes a native WooCommerce review on the product bought.
• The star rating is taken from the reply when the customer gives one. Nobody types one in for them.
• Photographs the customer attached can be published with the review. You tick the ones you want.
• Every published review gets a verification link.
• A review is never reworded, merged or re-attributed. Shortening is marked and can be undone.

Your reviews are WooCommerce reviews in your own database. Your theme marks them up as it already does, which is what makes them eligible for star ratings in Google. They stay on your product pages if you stop paying.

Without WooCommerce, Send, triage and marked comments work, and nothing else is needed.

How VerifiedReply compares to a review platform

Review platforms can be an obstacle to your customer saying what they feel.

• To leave a review. Review platforms: make an account first. VerifiedReply: hit reply.
• What the review is about. Review platforms: your company. VerifiedReply: the product they bought.
• The customer’s words. Review platforms: licensed to the platform. VerifiedReply: stored on your own site.
• What it costs. Review platforms: £££ a month, annual billing. VerifiedReply: free to start or upgrade to a plan.
• If you stop paying. Review platforms: they stay on their platform. VerifiedReply: they stay on your product page.
• Where the reviews live. Review platforms: their platform. VerifiedReply: your website.
• How you show them. Review platforms: their (often slow) widget, on their terms. VerifiedReply: as WooCommerce reviews, in your own theme.

Compare VerifiedReply with Trustpilot, Google Reviews and the rest, or read how Solid Wood Tops get more reviews from email replies.

Judge.me closed its WooCommerce plugin in August 2025 and now supports Shopify only. VerifiedReply is built for WooCommerce. VerifiedReply compared with Judge.me

Customer Reviews for WooCommerce (CusRev) is free and stores reviews in your own database, and so do we. What we add is somebody other than the shop who can vouch for each review. VerifiedReply compared with CusRev

Trustpilot rates your company and holds the reviews on its own site. VerifiedReply puts a review of the product on that product’s page, on your own site. VerifiedReply compared with Trustpilot

Feefo lets only the customers it invites from your order list review you. Anyone can check the published review against the email your customer actually sent because VerifiedReply keeps it. VerifiedReply compared with Feefo

Reviews.io shows company and product reviews through its widgets and charges for the invitations you send. Sending review requests with VerifiedReply is free. VerifiedReply compared with Reviews.io

Yotpo is a marketing suite with reviews inside, priced on order volume. VerifiedReply does one thing: reviews by email reply, written into WooCommerce as ordinary reviews. VerifiedReply compared with Yotpo

Trusted Shops sells an audited trustmark, buyer protection and German legal cover as well as reviews. We only do reviews, and if you sell into Germany you probably want their seal. VerifiedReply compared with Trusted Shops

Google Reviews are about your business and live on Google. VerifiedReply collects reviews of the product somebody bought, on your own product pages. Most shops want both. VerifiedReply compared with Google Reviews

Reviewbird is a review platform for WooCommerce that keeps reviews on its own servers and shows them through a widget. VerifiedReply publishes ordinary WooCommerce reviews and keeps the email behind each one. VerifiedReply compared with Reviewbird

What it costs

Every plan includes unlimited review requests. Plans change how many replies we verify for you each month: two free, ten for £12, a hundred for £40 and five hundred for £120, before tax. Every new account gets unlimited replies for its first 7 days. No contract. Move up, move down or stop at any time.

Replies past your allowance are still collected and checked. They come through when you move up, oldest first. See the plans.

Your customers will reply. Start asking today, for free.

What leaves your site, and when

VerifiedReply is a service operated at https://verifiedreply.io. If you never connect an account, nothing in this section applies to you except the first paragraph, and only if you press the button it describes.

When you press Request a VerifiedReply Account, and never otherwise. The site address, the plugin version, the WooCommerce version (or that it is not installed), the WordPress version, and the same self-check figures shown on the screen you press it from: whether Action Scheduler is draining, how many review requests are published, whether the service addresses are set, whether credentials are present, whether replies are waiting, and the site timezone. Nothing is sent until somebody with permission to manage VerifiedReply presses that button. A site that never presses it is never heard from because the plugin schedules nothing and sends nothing on its own. It carries no account name and no key, and nothing about your customers, your orders or your reviews. You may press it as often as you like.

Your customers’ replies go to VerifiedReply, not to you. The review request email your shop sends carries a Reply-To address at verifiedreply.io. When your customer replies, their message is delivered to VerifiedReply rather than to your shop. VerifiedReply keeps that message in full, indefinitely, because the message itself is the evidence behind the verification page. The reply is never published by the service.

When a review request is sent. Your account name, the WooCommerce order ID, and the customer’s email address, name and company as held on that order. A request to confirm a comment sends your account name, an internal reference for that request in place of an order ID, and the name and email address on the comment. The service uses them only to check that a reply came from the person you wrote to, and deletes them 30 days after the reply is checked, or 90 days after the request if nobody replies. The plugin’s own P.S. tells your customer that replies come through VerifiedReply, which checks them and keeps a copy, and gives the address of a page explaining it. An email whose P.S. was saved earlier keeps that wording until you change it. Settings > Privacy > Policy Guide carries suggested text for your own privacy policy saying the same.

When a review is published, edited or taken down. Your account name, the published review text, the reviewer’s first name as it appears on the review, the product name, the address of the review on your site, an order reference, the time of publication, and internal identifiers for the reply and the comment. The star rating is not sent.

When a reply that came with photographs is opened or published. Your account name, the service’s own reference for that reply, and which part of the message the picture is, so the service can send that one picture back. It is asked for once to show you a picture on the screen where you decide, and again for each picture you tick when you publish. Nothing about your customers, your orders or your reviews goes with it, and a picture you do not tick is never asked for. Once a photograph is published it is a file in your own media library like any other, served by your own site.

Once a day. Your account name and the version of this plugin. Nothing about your customers, your orders or your reviews. The service answers with two yes or no flags: whether it is still vouching for your shop, and whether it is holding replies that have not reached you yet.

When you connect the site. A one-time enrolment code, your site address, the address of this plugin’s inbound route, and a signing secret this site generates for itself.

Everything above goes over HTTPS to verifiedreply.io and nowhere else. Nothing is sent to any other third party, and no third-party script is loaded on your site or your customers’. Every request carrying your account’s data is signed with a key held only by your site and the service. The enrolment exchange is not signed, because at that point your site has no key to sign with. The install ping is not signed either, and carries no account name or key.

If you connect an account, you are then using the VerifiedReply service, which is governed by its own terms and privacy statement:

• Terms of service
• Privacy statement