TC Newsletter Coupons is a lightweight and easy to setup WordPress/WooCommerce plugin that boosts your store’s conversion rate by automatically generating personalized discount coupons for new subscribers and first-time buyers.

Stop Paying for Expensive Automations

Most newsletter platforms and post-purchase plugins charge high monthly fees to access “Automation” or “Customer Journeys.” TC Newsletter Coupons handles the logic on your server. By generating coupons within WordPress the moment a subscriber joins or a customer completes their first purchase, you can stick to “Free” software tiers while still delivering premium automated rewards.

If you’ve tried other marketing automation tools, you know they can be overwhelming to configure. This plugin is designed to be fast, intuitive, and easy to set up, while still covering 99% of your lead-capture and post-purchase needs. Get all the essential features without unnecessary complexity, and save time on setup so you can focus on growing your store.

What the plugin offers:

-Automated Coupon Generation
Automatically create unique WooCommerce coupons whenever a new user joins your mailing list or places their very first order. This instant gratification encourages immediate orders and drives repeat sales with zero manual work required.

-First-Order Rewards & Mailchimp Integration
Seamlessly connect with Mailchimp to reward new list subscribers, and automatically reward first-time buyers after checkout. The plugin detects qualifying triggers instantly, ensuring your marketing and post-purchase funnels stay fluid and high-converting.

-Conversion Optimization
Turn casual browsers into loyal customers and first-time buyers into repeat clientel. By automating subscriber sign-up discounts and first-order follow-up coupons, you increase email click-through rates and give customers a compelling reason to keep returning.

-Misc Tools
Enhance your marketing strategy by setting custom expiration dates and usage limits for auto-generated coupons. Create urgency for new leads and post-purchase buyers without slowing down your site. Auto-assign coupons to specific email addresses to prevent discount abuse.
WPML compatible

Configuration

The configuration is very straight forward. The plugin consists of the following options :

MailChimp Key
Enables MailChimp integration with a random numeric string to verify that the request is from MailChimp
Coupon Code
An existing coupon code to use as a template for its settings (discount type, amount, usage limits etc.)
Coupon Prefix
A short text string to the beginning of every coupon code
Coupon Age
The number of days after which the generated coupon will expire
Coupon Lock
Limit the coupon to the same email that was registered for the newsletter
Email Subject
The Email Subject Line
From Email Address
The email address that will appear in the “From” field
From Display Name
The name that will appear in the “From” field
Email Message
The message content for your email
Clear Plugin Data
Deletes all plugin settings and stored data upon uninstall.

Similar settings for the 1st order coupon tab.

WPML Language Translation: To deliver emails in the subscriber’s language, create a hidden Mailchimp merge tag called MC_LANG and pass the site’s active language code. The plugin reads this tag on webhook trigger to load the correct language options.