Refmora – Affiliate Management for WooCommerce

Refmora helps you run an affiliate program from your WooCommerce store. Customers can join through their existing accounts, share referral links, follow their earnings, and request a withdrawal. You can manage affiliates, review commissions, and handle payouts from one place.

The free plugin uses your store’s base currency. All features included in the free package work without payment, a license key, or activation. They do not expire.

Free features

🤝 Affiliate accounts and dashboard

• Add an Affiliate Area to WooCommerce My Account.
• Review applications before approving affiliates, if needed.
• Set Terms & Conditions for your program.
• Let affiliates view their earnings, available balance, commissions, and withdrawal history.
• Show referral clicks and registered customers while masking referred-customer contact details.
• Choose a custom Affiliate Area URL slug.

🔗 Referral links and sharing

• Give affiliates their own referral links and Share & Earn icons.
• Generate affiliate links for pages and products on the same store.
• Offer top-selling product links for affiliates to share.
• View Top Refer Links with referral URLs, clicks per link, affiliate names, and copy buttons.
• Set your referral URL parameter, cookie duration, first- or last-referral attribution, and repeat-purchase policy.
• Use signed referral cookies and self-referral checks.

💰 Commissions and earnings

• Choose percentage-based or fixed-per-unit commissions.
• Set product-specific rates and exclusions. Parent product rules also cover variations.
• Choose which WooCommerce order statuses show pending commissions, including custom statuses. Completed orders follow your commission availability rule.
• Optionally confirm or reject pending commissions manually from the Commissions list before earnings become available.
• Make commissions available when an order is Completed, or set a waiting period of 1–365 days.
• Adjust earnings when an order is refunded.
• Reserve withdrawal amounts to help prevent the same balance from being used twice.

💳 Manual withdrawals and payouts

• Add custom manual payout methods and payment instructions.
• Set a minimum withdrawal amount.
• Review and approve withdrawal requests before payment.
• Record settlement after paying the affiliate outside the plugin.

Manual payout methods are included in the free plugin. Automatic payments through PayPal Payouts or Stripe Connect require the separate Refmora Pro add-on.

📊 Overview and activity reports

• View pending commissions, available earnings, awaiting payouts, completed payouts, referral clicks, and registered customers.
• Choose Daily, Weekly, Monthly, This Year, Last Year, or Lifetime date ranges in the free Overview.
• Compare clicks and completed referred orders using a donut chart, totals, and the conversion percentage.
• Let approved affiliates view their own lifetime activity above the withdrawal card.
• Search admin records and filter by status.
• Browse paginated lists: generally ten records per admin page and five per affiliate data table.

The Overview also shows recent activity. The earnings and referrals history chart is a Pro add-on feature.

⚙️ Settings and WooCommerce support

• Edit plain-text email notifications.
• Adjust the appearance and add custom CSS scoped to the plugin.
• Back up, restore, or reset settings using JSON files.
• Clear Refmora affiliate enrollments and program history with administrator access and typed confirmation. WooCommerce customers and orders, plugin settings, product rules, and license remain unchanged.
• Use WooCommerce order CRUD, High-Performance Order Storage (HPOS), and attribution hooks for classic checkout and Checkout Blocks.

Optional Refmora Pro add-on

Refmora Pro is a separately distributed add-on. It is not included in this WordPress.org download and requires the free plugin and an active Pro license.

Pro adds:

• PayPal Payouts API payments in Sandbox and Live environments.
• Stripe Connect onboarding and API payments in Test and Live environments.
• Payment sending after withdrawal approval, provider status checks, and payment reconciliation.
• Exchange-rate conversion through FOX/WOOCS, CURCY, or manually configured currency pairs.
• CSV exports for affiliates, commissions, withdrawals, referred customers, and daily referral clicks, with optional date ranges.
• Same-site Database Backup & Restore for Refmora settings, profiles, links, click history, commissions, withdrawals and Trash. This signed JSON recovery feature is implemented in the separate Pro add-on.
• An earnings and referrals history chart combining earnings, total clicks, and completed referred orders, using the Overview date filter.

Automatic payments still require administrator approval and an explicit Send payment action. Provider eligibility, supported countries and currencies, available funds, and fees apply.

Free and Pro use the same affiliate accounts, settings, and financial history. General settings, JSON settings backups, and every other free feature remain available without a license. Premium implementation code, including the earnings chart code and styles, lives only in the separate add-on.

After directory publication, free plugin updates use the normal WordPress.org update system. Licensed Pro add-on updates use the separate WP Methods service and do not replace the free plugin.

Learn more about Refmora Pro.

Documentation and support

The Refmora documentation covers setup, referral tracking, commissions, manual payouts, caching, privacy, and troubleshooting. Pro-only chapters are marked as add-on features.

If Refmora is useful to your store, you can also ☕ support its development.

Privacy and External Services

What the free plugin connects to

The free plugin does not contact WP Methods for license verification or updates, send telemetry, or load external assets. Standard WordPress.org updates are handled by WordPress.

Notifications use WordPress wp_mail and your site’s configured email service. Refmora does not bundle a separate SMTP service.

Social sharing links open Facebook, WhatsApp, Telegram, X, or LinkedIn only when a visitor clicks them. The chosen platform then processes that visit under its own terms. No social SDKs are included.

Every Refmora admin sidebar includes Other Products and Support & Connect directly below the sidebar note, with optional links to WP Methods products, WordPress.org, YouTube and Buy Me a Coffee. These links open external pages only when clicked. Product thumbnails are bundled locally; the resource cards do not request remote assets or collect analytics.

The separately installed Pro add-on documents its own WP Methods, Stripe, and PayPal communications and credentials.

Referral cookies and stored data

• refm_referral: a signed cookie used to attribute orders to an affiliate.
• refm_link_clicks: a signed cookie that suppresses repeated referral visits for 30 minutes, across up to 12 recent affiliate and URL-hash pairs.

Referral clicks are stored as daily aggregate counts. The shared link directory stores each canonical public destination URL and its SHA-256 hash once. Daily counters contain the affiliate ID, link ID, local click date, and count. Lifetime summaries contain the affiliate ID, link ID, and total count.

Visitor IP addresses, browser fingerprints, arbitrary request parameters, and search terms are not stored in referral analytics. New customer accounts registered with a valid referral cookie can be associated with an affiliate.

You can connect your cookie consent manager through the refm_tracking_allowed filter. Configure consent behavior to match your store’s privacy policy.

Access, export, and retention

Affiliates see referred customers’ first names and masked email and phone details. Managers can access affiliate and financial information to process withdrawals.

WordPress personal data export and erasure hooks are supported. Affiliate daily counters and lifetime summaries are included in these tools. Shared public URL metadata contains no affiliate identifiers.

Financial records are retained for store reconciliation. Deactivating the plugin does not delete records. Review Settings → Privacy and set an appropriate retention policy for your store.

Developer Notes

Referral analytics storage

Referral tracking uses a unified URL-based system:

• refm_links stores canonical public URLs, referenced by numeric link_id values.
• refm_link_daily stores daily counts for date-filtered metrics, charts, and daily CSV exports.
• refm_link_totals stores one indexed lifetime total per affiliate and link.

Each valid click updates the daily and lifetime counters atomically. Top Refer Links reads the indexed lifetime summary rather than summing daily history. Ranking indexes support global and affiliate-specific click totals.

Product IDs, product titles, and product-specific counters are not part of referral analytics.

Referral storage upgrade

The one-time upgrade to this storage system starts referral counters fresh. Older affiliate-wide, product-specific, and repeated-URL counters are not imported. The obsolete refm_clicks, refm_link_clicks, and refm_url_clicks database tables are removed.

Financial records and customer attribution are preserved. Once the upgrade is complete, current daily and lifetime counters are retained through ordinary requests, deactivation, and reactivation.

Database and financial records

Tables use the site’s database prefix:

• refm_commissions
• refm_payouts
• refm_customers
• refm_links
• refm_link_daily
• refm_link_totals

Database transactions and named locks serialize balance changes. Financial data is deliberately preserved on deactivation. Back up the site before making structural changes or removing records.

Extension hooks

Available hooks include:

• refm_effective_settings
• refm_exchange_rate
• refm_clean_exchange_rates
• refm_exchange_settings
• refm_export_data_request
• refm_export_data_panel
• refm_database_backup_panel (separate Pro add-on panel, immediately after Export Data)
• refm_admin_overview_chart — receives the validated range and currency.
• refm_affiliate_activity_chart — receives the signed-in affiliate ID. Add-ons must enforce record ownership and access permissions.

Premium code belongs in the separate add-on plugin, not in a hidden directory inside the free package.