Promium AI GEO

When somebody asks ChatGPT, Claude, Perplexity or Copilot about your business, the answer is built out of pages those services have already read. They do not read your site the way a visitor does: each of them arrives with its own crawler — GPTBot and OAI-SearchBot for OpenAI, ClaudeBot for Anthropic, PerplexityBot, Google-Extended, Applebot-Extended and dozens more — takes whatever it finds, and summarises it later, without you in the room.

Promium AI GEO adds a second editor to your posts and pages. Whatever you write in it is delivered to the AI crawlers you allow, either in place of the post content or in front of it. Human visitors always get the original page, untouched.

That matters whenever the page a person reads is not the clearest possible answer for a machine: a product page built around images, a landing page written to convert rather than to explain, an article whose key facts sit halfway down. You write the plain, factual version once, and the crawlers you choose read that instead.

What the plugin does

• Adds a Promium AI GEO panel to the post types you select — posts, pages or any custom post type.
• Recognises 65 crawlers out of the box, identified by the user agent they send and grouped by what they are used for: answer engines, model training, search engines, training control tokens, public datasets, web archives and link previews.
• Lets each post choose between replace the content and add before the content.
• Lets each post pick individual crawlers, or accept every bot including ones not yet on the list.
• Adds an optional global intro and outro, so shared boilerplate — a company description, a contact block — is written once and reused everywhere.
• Includes an optional debug log that records what was detected and what was served, stored in your own database.

Running a bigger site? The LITE and PRO editions add bulk tools, crawler statistics and AI-written content — see Grow beyond one post at a time further down.

Generative Engine Optimization, in plain terms

Traditional SEO is about being found in a list of links. Generative Engine Optimization, or GEO, is about being described correctly in an answer. Nobody clicks through to check: whatever the model understood about you is what the person hears.

Models work best with plain, declarative, factual writing — what you do, where, for whom, on what terms. Marketing copy written to persuade a human reader often survives that trip badly, and the result is a summary that is vague, dated, or simply wrong. This plugin gives you somewhere to put the version written for the machine, without touching the page your customers see.

Who makes it

PROMIUM has worked for many years across WordPress, artificial intelligence and cyber security, and is one of a small number of Italian companies with an established reputation for tailor-made AI solutions built to a client’s specification. Generative Engine Optimization — making sure generative engines describe a business accurately — is one of the areas the company actively develops. This plugin is the part of that work released to the WordPress community.

Please read this before you use it

Serving different content to crawlers and to people is what search engines call cloaking, and it can cost you rankings if the two versions say different things.

Use this plugin to state the same facts more clearly for a machine reader — not to show crawlers something your visitors cannot see. Keep the crawler version truthful and equivalent in meaning to the page a person gets. You are responsible for what you publish through it.

No external services

This plugin does not contact any external server. It makes no HTTP requests, registers no remote API, sends no analytics and requires no account or key. Crawler detection happens entirely on your own server, by reading the user agent of the incoming request against a list bundled with the plugin.

Grow beyond one post at a time: LITE and PRO

This free plugin is complete and stays free: everything above works without a key, an account or a subscription.

But writing a crawler-facing version one post at a time stops being practical when a site has hundreds of pages — and you cannot improve what you cannot see. That is what the two paid editions are for. They install in minutes, pick up everything you have already written with this plugin, and are built and supported by the same team.

LITE — every report and every bulk tool, without AI generation

You still write the content yourself, but at the scale of your whole site, and with proof of what the AI crawlers actually do:

• Bulk GEO screen — every post, page and custom post type in one searchable list. Write, review, choose replace or add before and save the crawler-facing version for dozens of items in a single pass.
• Yoast SEO and All in One SEO screens — edit SEO titles and meta descriptions for the whole site from one table, next to your AI content. With Yoast SEO also the focus keyphrase and the OpenGraph and X/Twitter titles and descriptions.
• AI crawler statistics — which AI crawlers visited, when, how often and which pages they asked for. Daily and weekly trends, a breakdown by crawler and by page with the full request details, and a CSV export. See for yourself that GPTBot, ClaudeBot or PerplexityBot are reading you.

Download LITE: promiumai.com/promiumseoaigeo/LITE/promium-ai-geo_obf.zip

PRO — everything in LITE, plus AI that does the writing

PRO adds an AI writing assistant, powered by credits included with your licence, built for sites that have a lot of information to get across:

• Generate from your own files — attach PDFs, images or audio (up to 20 MB each) to a post: catalogues, brochures, price lists, recordings. The AI analyses them and drafts the crawler-facing version for you.
• Extend your own page for AI readers — for a published post or page, the AI starts from your live page, researches the subject online (standard or deep research) and writes a fuller, clearly structured version, with the facts, definitions and context a generative engine needs to describe you accurately. Your visitors still see exactly the page you designed.
• Bulk AI generation — select many posts and pages and generate their crawler-facing content in one run, instead of drafting each one by hand. Built for large amounts of information.
• Autopilot — in the Yoast SEO and All in One SEO screens, tick Autopilot and PRO generates the SEO titles and meta descriptions (with Yoast SEO also the focus keyphrase and the social titles and descriptions), takes the first suggestion for every field and saves it, item after item, with no manual step.
• Or stay in control — without Autopilot, each field comes with several alternatives within the recommended length, and you choose the one you like.

Download PRO: promiumai.com/promiumseoaigeo/PRO/promium-ai-geo_obf.zip

Businesses that trialled the PRO edition have reported a noticeable shift in how AI assistants describe them: instead of the purely commercial summary a brochure site usually attracts, the assistants began citing technical and descriptive detail as well, phrased in the register the models absorb most reliably. What any given site sees depends on its own content, and results are not guaranteed.

Which edition is right for you?

• Free — you write each crawler-facing version yourself, one post at a time.
• LITE — you have many pages to manage, you want the SEO screens, and you want to see which AI crawlers visit.
• PRO — you want the AI to produce the content for you: from your own files or from your live pages, in bulk or on autopilot.

Want a LITE or PRO licence? For prices, to buy a licence, or to ask about the PRO edition with integrated AI and autopilot, contact PROMIUM: promiumai.com/staticwebsite/contatti.html. Your licence key is activated from PROMIUM SEOAIGEO → License after installing; PRO needs it to unlock the bulk screens and the AI credits.

Upgrading from this free edition to LITE or PRO

The free edition, LITE and PRO read and write the same data: the crawler-facing content, the crawler selection and the replace / add-before choice of every post, plus your global settings. When you switch, all of it is picked up exactly as you left it — nothing is deleted and nothing has to be rewritten.

1. Download the ZIP of the edition you want from the links above.
2. In your WordPress dashboard go to Plugins → Add New Plugin → Upload Plugin, choose the downloaded file and click Install Now. Do not activate it yet.
3. Go to Plugins → Installed Plugins and deactivate Promium AI GEO (this free edition).
4. Activate PROMIUM SEOAIGEO (the LITE or PRO edition you just installed). It opens its own dashboard.
5. Open PROMIUM SEOAIGEO → License, enter your licence key and activate it.
6. Open a post you had already set up: the crawler-facing content and the crawler selection are still there.

Good to know:

• You cannot break anything by getting the order wrong. If LITE or PRO is active while this free edition is still active, the free edition (from version 1.0.1) automatically steps aside and a notice on the Plugins screen says so. Only one edition ever runs at a time.
• Deactivate, do not delete, until you are on version 1.0.1 or later. Version 1.0.0 of this plugin removes its stored content and settings when it is deleted — and LITE and PRO use that same data. From version 1.0.1 deleting the free plugin keeps them by default, and always keeps them while LITE or PRO is installed. Update first, then delete if you wish; keeping it deactivated is equally fine.
• It works the other way round too. If you delete LITE or PRO and go back to this plugin, everything they left in the database is picked up here as well.
• LITE and PRO include every feature of this free plugin.