Name: Private Practice Financial Calculators
Author: keystonepractice

Working calculators, not another article about the math

If you write for private-practice owners, you have hit this: the useful answer is arithmetic, and arithmetic in prose is unreadable. This plugin gives you the instrument instead. Paste a shortcode, and a working calculator appears in your post — the reader puts in their own numbers and gets their own answer.

Twenty-two of them, covering the money questions practice owners actually get stuck on:

Compensation — what a clinician is really worth once you load them fully, salary versus split for a new hire, designing a comp plan, what you can pay yourself, and what a comp offer would actually leave you.

Profitability — whether a given clinician makes money, each clinician’s share of overhead, what you are billing but not collecting, what cancellations cost, and what accrued PTO is costing you.

Decisions — whether to raise rates, whether you can afford a hire, whether an insurance panel is worth staying on, what losing a therapist costs, and what the practice is worth.

Taxes and survival — quarterly set-aside, the S-corp break-even, filing separately, cash runway, and the number the practice has to clear to survive.

No account. Nothing to configure.

There is no sign-up, no API key, no connection step, and no paid tier. Install, activate, paste a shortcode. The settings screen exists to hand you the list of shortcodes and one optional default height — you can ignore it entirely.

Your visitors’ numbers stay with your visitors

Every calculation runs inside the reader’s own browser. The figures they type — their rates, their payroll, their overhead — are computed on their device and are not transmitted to us, to you, or to anyone else. There is no submit button, because there is nothing to submit.

The plugin sets no cookies, adds no tracking script to your site, and makes no request from your server. The calculator itself is served by us, so loading it reaches our server the way an embedded video reaches its host; we count that load anonymously, without cookies, and none of what your reader typed is part of it. That is the whole of it, and it is written out in plain terms on the settings screen too.

What this plugin does and does not do

It adds no tracking script to your site.
It sets no cookies.
It makes no request from your web server — not on activation, not on a schedule, not ever.
It loads no remote JavaScript or PHP into your pages. The only thing it outputs is a standard <iframe> element.
It adds no link to keystonepractice.co on your public pages unless you explicitly ask for one with link="yes".
It shows no admin notices, no upsells, and no review nags. It adds one entry under Settings.

A note on the third-party service

The calculators are hosted by Keystone Practice, so a visitor’s browser does load the calculator from keystonepractice.co — exactly the way an embedded video or map loads from its host. That is the service this plugin embeds, and it is worth being precise about what the load involves:

Keystone records an anonymous, cookieless page view of the calculator itself — no cookies, no personal identifiers, no visitor profile, and none of the figures entered.
The embed address carries a src=wp-plugin parameter. That tells Keystone the calculator was loaded through this plugin rather than from its own website. It does not identify your site’s pages, your posts, or your visitors.
Your visitor’s browser sends the embedding site’s address as a normal HTTP referrer, the same as it does for any embedded content on any site.
The calculator displays a small “Powered by Keystone Practice” link inside the frame, on Keystone’s own page. Placing the shortcode is what puts that frame on your site; the plugin never inserts a credit link into your own markup.

Service: Keystone Practice
Terms of use: keystonepractice.co/terms
Privacy policy: keystonepractice.co/privacy

If you would rather visitors not load anything from a third-party host, this plugin is not for you — an embed is by definition a request to the host that serves it.

The same calculators we publish ourselves

These are the same instruments we publish on our own site — not a stripped-down version made to sell you the real one.

Support: email [email protected]. That reaches a person, and it is faster than the forum here.

The calculators

Each has its own shortcode. All 22 are also reachable through the generic shortcode.

[keystone_clinician_net] — What is this clinician really worth?
[keystone_overhead_share] — What’s each clinician’s share of overhead?
[keystone_is_this_clinician_profitable] — Is this clinician profitable?
[keystone_pay_a_new_hire] — Salary or split? Pay a new therapist.
[keystone_pay_yourself] — How much can you pay yourself?
[keystone_martyr_tax] — What is your work actually worth?
[keystone_quarterly_tax_estimator] — How much to set aside for taxes?
[keystone_survival_number] — What’s your survival number?
[keystone_file_separately] — Should you file taxes separately?
[keystone_afford_a_hire] — Can you afford this hire?
[keystone_raise_your_rates] — Should you raise your rates?
[keystone_collections_leak] — What are you billing but not collecting?
[keystone_cost_of_cancellations] — What are cancellations costing you?
[keystone_cash_runway] — How long will your cash last?
[keystone_cost_of_losing_a_therapist] — What does losing a therapist cost you?
[keystone_s_corp_calculator] — Should you be an S-corp?
[keystone_comp_plan_designer] — Design a comp plan
[keystone_pto_cost] — What is accrued PTO costing you?
[keystone_panel_health_check] — Is this insurance panel worth it?
[keystone_practice_valuation] — What is your practice worth?
[keystone_offer_autopsy] — Autopsy this offer
[keystone_offer_decoder] — What you’d keep on a comp offer

Shortcode attributes

Every shortcode above, and the generic one, accepts:

height — frame height in pixels. Default 720, or whatever you set under Settings. Range 200–3000.
width — 100% (default), or a pixel value like 640.
title — the frame’s accessible title. Defaults to the calculator’s own title.
border — yes (default) or no for the hairline border and rounded corners.
lazy — yes (default) loads the calculator only as the reader scrolls to it; no loads it immediately.
link — no (default). yes adds a plain “open in a new tab” link beneath the frame.
class — extra CSS class names for your own styling.

The generic shortcode takes one more:

[keystone_calculator tool="s-corp-calculator" height="700"]