Unlock your store’s full revenue potential with PricePress — the ultimate Dynamic Pricing and Discount Rules plugin for WooCommerce. Engineered with a blazing-fast React interface, native WooCommerce HPOS (High-Performance Order Storage) optimization, and enterprise-grade promotional tools, PricePress empowers merchants to launch high-converting pricing campaigns that increase Average Order Value (AOV), accelerate inventory turnover, and turn one-time shoppers into repeat buyers.
Forget static store pricing and clunky discount codes that shoppers forget to apply. PricePress automatically calculates and delivers personalized discounts in real-time across your product catalog, category archives, cart, and checkout — with zero checkout latency and zero coding required.
Whether you want Amazon-style tiered volume pricing tables, irresistible Buy One Get One (BOGO / Buy X Get Y) deals, promotional Free Gifts with Purchase (GWP), custom Mix & Match product bundles, or VIP discounts based on user roles and customer lifetime spend (LTV), PricePress gives you total promotional control.
Get the PRO version for Unlimited Rules, Advanced LTV Targeting & Priority Support →
🚀 Why Top WooCommerce Stores Choose PricePress
Standard WooCommerce pricing is rigid. Relying solely on coupon codes introduces checkout friction, cart abandonment, and margin leakage. PricePress transforms your store into an automated revenue-generating engine:
- Skyrocket Average Order Value (AOV): Motivate customers to add extra items to their basket to unlock quantity breaks, tiered subtotal savings, or free shipping.
- Eliminate Cart Abandonment: Reward shoppers automatically without forcing them to hunt for external coupon codes or voucher vouchers.
- Liquidate Slow-Moving Inventory: Clear out clearance items and seasonal stock with targeted product-tag discounts, BOGO bundles, and flash sales.
- Reward Loyal VIP & Wholesale Buyers: Deliver automated price tiers for wholesale accounts, B2B customers, and VIP subscribers based on WordPress user roles.
- Acquire First-Time Customers: Automatically welcome first-time shoppers with an exclusive first-order discount that triggers seamlessly when order history equals zero.
- Safeguard Profit Margins: Prevent costly coupon stacking with built-in Rule Exclusivity (Individual Use Only), global promotional caps, and per-user redemption limits.
- Blazing-Fast Microsecond Performance: Built with context caching, optimized database queries, and 100% native WooCommerce HPOS support.
⚡ Comprehensive Discount Rule Engines & Real-World Examples
PricePress includes every promotional discount structure needed to scale an e-commerce business:
1. Tiered Volume Pricing & Quantity Breaks
Incentivize bulk purchases by lowering the unit cost as the customer buys more.
* Discount Calculation Modes:
* Percentage Discount: e.g., Buy 3–5 items get 10% off; Buy 6–9 items get 20% off; Buy 10+ items get 30% off.
* Fixed Amount Off Per Unit: e.g., Save $5.00 off each unit when ordering 5 or more.
* Flat Fixed Unit Price: e.g., Regular price $35 each; buy 3+ for a wholesale price of $25 each.
* Responsive On-Page Pricing Table: Automatically renders a customizable volume pricing grid directly on single product pages. Customers see instant price tiers before clicking Add to Cart.
* Dynamic Shop & Archive Loop Display: Displays strikethrough original prices and <ins>From $min_price</ins> tags on shop, category, and archive cards so shoppers spot bulk savings immediately while browsing.
* Real-World Example: An apparel store offers blank hoodies for $40 each. Buy 5–9 units for $34 each (15% off); buy 10+ for $28 each (30% off).
2. Advanced BOGO (Buy One Get One & Buy X Get Y)
Drive viral volume and cross-sell related merchandise with fully automated BOGO rules.
* Same-Product BOGO: “Buy 2 T-Shirts, Get 1 Free” or “Buy 1 Pair of Running Shoes, Get the 2nd Pair at 50% Off”.
* Cross-Product BOGO: “Buy a DSLR Camera Body, Get a 50mm Lens at 40% Off”.
* Category Choice BOGO: “Buy any jacket from the Winter Outerwear collection, choose any beanie or gloves from the Winter Accessories category for Free”.
* Flexible Reward Pricing: Configure the discounted companion item as 100% Free, a percentage discount, or a fixed dollar discount.
* Real-World Example: A coffee roastery runs a “Buy 2 bags of Whole Bean Coffee, Get 1 Ceramic Travel Mug 50% Off” weekend special.
3. Free Gift with Purchase (GWP)
Delight shoppers, increase purchase satisfaction, and boost checkout completion rates with free gift rewards.
* Automatic Auto-Add Gift: Automatically injects the promotional free gift item directly into the shopper’s cart as soon as the qualifying criteria (e.g. $75 spend or specific product purchase) are met.
* Interactive Gift Selection Modal: Triggers an elegant, mobile-friendly popup on cart and checkout pages allowing shoppers to browse and select their preferred gift variation with a single click.
* Cart Removal Safeguard: If the customer removes qualifying items from their cart and drops below the requirement, the free gift item is automatically removed to protect store margins.
* Real-World Example: A cosmetics brand automatically gives customers a complimentary travel pouch and moisturizer sample on all orders exceeding $80.
4. Mix & Match Custom Bundles (“Pick Any X for $Y”)
Empower shoppers to create custom product bundles across collections and categories.
* Fixed Bundle Price: “Pick any 3 items from our Gourmet Hot Sauce collection for a flat $30.”
* Bundle Percentage Savings: “Choose any 4 accessories and save 25% across all selected items.”
* Cross-Category Bundles: Combine qualifying items across separate categories (e.g., 1 Shirt + 1 Pants + 1 Belt = $85 complete outfit bundle).
* Real-World Example: A craft brewery lets customers “Build Your Own 6-Pack” of artisan beers for a flat $18.
5. Spend More, Save More (Tiered Subtotal Discounts)
Reward high-value orders with automatic tiered savings calculated on cart subtotal:
* Tier 1: Spend $75, save $10.
* Tier 2: Spend $150, save $25.
* Tier 3: Spend $250, save $50.
* Real-World Example: A home decor store runs a holiday promotion where cart totals automatically discount as customers add more furniture and accents to their cart.
6. Cart Total Item Quantity Breaks
Reward shoppers based on the aggregate quantity of items in their shopping cart:
* Example: “Add any 5 items storewide to your cart and receive 15% off your entire order.”
* Ideal for bookstores, stationery shops, apparel brands, and grocery retailers.
7. Smart Free Shipping Reward & Animated Progress Bar
Eliminate the #1 cause of cart abandonment — unexpected shipping costs — by unlocking free shipping as an automatic bonus reward.
* Visual Cart Progress Bar: Displays a real-time, animated progress bar on the cart page (e.g., “Add $14.50 more to unlock Free Shipping!”).
* Automatic Shipping Method Unlock: Dynamically activates the Free Shipping rate in WooCommerce checkout once the threshold is reached.
* Real-World Example: An artisan candle brand sets a $50 free shipping threshold. Customers with $36 in their cart are shown an encouraging bar that prompts them to add a $15 room spray before checking out.
8. Product Catalog On-Sale Badges & Ribbons
Catch shoppers’ attention across your catalog with vibrant, customizable on-sale badges.
* Dynamic Badge Templates: Display customizable badge text, such as Save {discount}, 20% OFF, or HOT DEAL.
* Custom Palette & Styling: Pick custom badge ribbon colors, typography weights, and rounded corners to seamlessly match your theme.
* Live Admin Preview: Preview your product card badge design live in the PricePress settings panel before publishing.
🎯 Precision Targeting & Conditional Logic
Target promotions with surgical precision using PricePress’s comprehensive Condition Builder:
Customer Eligibility Conditions
- All Shoppers: Open public promotions available to every guest visitor and registered customer.
- User Role Pricing: Deliver targeted wholesale or B2B pricing to specific WordPress user roles (e.g., Wholesale, VIP Member, Subscriber, B2B Partner).
- Customer Lifetime Spend (LTV): Grant exclusive discounts to high-value customers whose historic completed order total exceeds your threshold (e.g., Total Spend > $500).
- First-Time Buyer Incentive: Automatically detect new customers with zero previous completed orders and reward them on their inaugural purchase.
- Specific Customer Accounts: Restrict private promotions to specific customer email addresses or user IDs.
Product & Catalog Targeting
- Storewide / All Products: Apply pricing rules across your entire catalog.
- Specific Products & Variations: Target individual products or specific variable product variations with live AJAX product search.
- Product Categories: Apply discounts to entire product categories or subcategories (e.g., “20% off all Footwear”).
- Product Tags: Target items tagged with specific keywords (e.g.,
clearance, summer-sale, flash-deal, overstocked).
Cart Requirements
- Cart Subtotal Limits: Set minimum or maximum cart subtotal requirements before discounts apply.
- Cart Item Count: Require a minimum total count of items in the cart.
- Required Coupon Code: Gate your dynamic pricing rule behind an active WooCommerce coupon code. The dynamic rule remains dormant until that specific coupon is entered in the cart or checkout — perfect for influencer partnerships and private email campaigns.
Intelligent Campaign Scheduling
- Date Range Calendars: Schedule start and expiration dates down to the exact minute.
- Happy Hour Windows: Run recurring time-of-day flash sales (e.g., 2:00 PM – 5:00 PM every weekday).
- Day-of-Week Scheduling: Restrict promotions to specific days of the week (e.g., “Weekend Only Specials” on Saturdays and Sundays).
🛡️ Margin Protection & Anti-Stacking Controls
Never lose money on overlapping promotions. PricePress features built-in margin protection modeled after enterprise retail standards:
1. Individual Use Only (Anti-Stacking Engine)
- The Problem: Running a 20% Off Clearance Sale, a 10% VIP Role Discount, and a Tiered Volume Discount (15% off for 3+ items) could inadvertently allow a VIP customer to stack all three discounts (20% + 10% + 15% = 45% off), wiping out your profit margin.
- The PricePress Solution: Check Individual Use Only on high-value promotions. As soon as that rule applies to a qualifying item, PricePress locks that product. Lower-priority rules in your campaigns list are blocked from compounding on top of it.
- Result: Your customer receives the best primary discount, and your margins remain 100% safe.
2. Usage Limit Per Campaign (Global Redemption Cap)
- Cap the total number of times a campaign can be redeemed across your entire store.
- Example: Run a “50% off for the first 100 orders only” door-buster promotion. As soon as the 100th qualifying order is placed, PricePress automatically expires the promotion.
3. Usage Limit Per User (Account Cap)
- Limit how many times an individual customer account can redeem a specific promotional campaign.
- Example: “Welcome to our store: Save $10 on your first purchase — Limit 1 per customer account.” Subsequent orders by that user automatically pay regular price.
📦 Dedicated Export & Import Hub (Backup & Migrate)
PricePress includes a dedicated Export & Import tab located directly in your settings menu:
- Granular Selective Export:
- Choose whether to include Plugin Settings (calculation rules, table styles, badge colors, and banners).
- Choose whether to include Discount Rules, with individual checkboxes and Select All / Deselect All controls to export only specific campaigns.
- Interactive File Inspector for Import:
- Upload any PricePress backup JSON file to inspect its contents.
- Selectively choose whether to import the settings, the discount rules, or both.
- Review rule names, discount types, priority, and active status before restoring.
- Seamless Migration: Transfer promotional campaigns from your local development or staging environment directly to production in seconds.
🎛️ General Configuration & Calculation Controls
Fine-tune every aspect of how discounts are computed across your store:
- Discount Application Mode: Choose between applying only the First Matched Rule or Stacking All Matched Rules.
- Calculation Base: Compute percentage discounts against the product’s Regular Price or the current Sale Price.
- Tax Handling: Calculate discount thresholds Before Tax or After Tax to comply with local tax regulations.
- Coupon Suppression: Choose whether dynamic pricing rules can stack with standard WooCommerce coupons or suppress standard coupons entirely.
- Flexible Table Placement: Hook your volume pricing tables into 5 standard WooCommerce locations:
woocommerce_before_add_to_cart_form
woocommerce_after_add_to_cart_form
woocommerce_before_add_to_cart_button
woocommerce_after_add_to_cart_button
woocommerce_product_meta_end
- Custom Cart Savings Message: Highlight customer savings on the cart page (e.g., “🎉 You saved {amount} on this order!”).
💡 Real-World E-Commerce Promotion Recipes
- Fashion & Apparel: “Buy 2 T-Shirts, Get 1 at 50% Off” + Free Shipping on orders over $50.
- Wholesale & B2B: Tiered volume discounts on bulk hardware (1–4 units @ $20 | 5–9 units @ $16 | 10+ units @ $12) available exclusively to the Wholesale user role.
- Health & Beauty: “Complimentary Travel Serum (Free Gift with Purchase) automatically added to cart on all orders over $70.”
- Specialty Foods & Beverages: “Mix & Match any 4 gourmet spices or sauces for a flat bundle price of $35.”
- Black Friday Flash Sale: “25% off all items tagged
black-friday between 12:00 AM and 11:59 PM, capped at the first 250 orders.”
- VIP Retention Campaign: “Exclusive 15% off storewide for VIP customers whose historic spend exceeds $300.”
⚡ Performance & WooCommerce Compatibility
- 100% WooCommerce HPOS Certified: Fully compatible with High-Performance Order Storage (custom order tables) as well as traditional post-storage mode.
- PHP 8.2 & 8.3 Ready: Tested and optimized for modern PHP environments from PHP 7.4 through 8.3+.
- Theme & Page Builder Friendly: Works out-of-the-box with Astra, GeneratePress, OceanWP, Flatsome, Storefront, Divi, Elementor, Bricks Builder, Kadence, and full-site editing (FSE) block themes.
- Zero Frontend Bloat: Lightweight CSS and clean vanilla JavaScript ensure top Google PageSpeed Insights scores and excellent Core Web Vitals.
💎 Free vs. Pro Feature Comparison
PricePress offers an incredible Free plan that gives store owners access to every major discount rule type, with enterprise power unlocked in PricePress Pro:
🆓 Included in PricePress Free:
- Tiered Volume Pricing & Quantity Breaks: Launch tiered pricing tables on product pages with live tier calculation.
- BOGO (Buy One Get One / Buy X Get Y): Run same-product and cross-product BOGO promotions.
- Free Gift with Purchase (GWP): Auto-add gifts or let shoppers claim via interactive cart modal.
- Mix & Match Product Bundles: “Pick Any X for $Y” bundle deals.
- Storewide Percentage & Fixed Discounts: Seasonal sales with custom header banners.
- Spend More, Save More: Cart subtotal threshold discounts.
- Free Shipping Incentive: Real-time animated spending progress bar on the cart page.
- Product Catalog On-Sale Badges: Custom ribbons, colors, and live visual preview.
- Rule Exclusivity & Anti-Stacking: Lock products to protect store profit margins.
- Usage Redemption Caps: Global storewide limits and per-user redemption caps.
- Up to 2 Active Campaigns: Run up to 2 active pricing rules simultaneously.
🚀 Advanced Capabilities Unlocked in PricePress Pro:
- Unlimited Active Campaigns: Create and run unlimited dynamic pricing rules simultaneously.
- Customer Lifetime Spend (LTV) Targeting: Deliver exclusive tier discounts to high-value customers based on historic order totals (e.g. Spend > $500).
- WordPress User Role & Wholesale Pricing: Custom pricing tiers for Wholesale, B2B, VIP, and Club Member roles.
- Advanced Multi-Category & Tag Targeting: Combine complex multi-category rules and product tags (
clearance, flash-deal).
- Selective JSON Export & Import: Granular backup and migration of plugin settings and specific discount rules …