Setup screen for entering an OpenAI Ads Pixel ID.
PixelBridge, also known as AI Ads Pixel, helps you track ChatGPT Ads and OpenAI Ads conversions on WordPress without building a custom tracking implementation.
Install the official OpenAI Ads Measurement Pixel, track leads and WooCommerce actions, optionally send events through the Conversions API, and use built-in diagnostics to check whether your setup is actually working.
Official website: AIAdsPixel.com
Documentation: Getting started and install the OpenAI Ads Pixel on WordPress.
Source code and issue tracker: GitHub
PixelBridge is an independent product and is not affiliated with, endorsed by, or sponsored by OpenAI.
Track conversions, not just page views.
PixelBridge can connect common WordPress actions to supported OpenAI Ads events, including leads, registrations, appointments and ecommerce activity.
Verify your tracking before you rely on it.
The Diagnostics tools help identify common problems with the Pixel, consent, attribution, Conversions API and event delivery.
Installing a tracking script is only part of the job.
PixelBridge includes diagnostics designed to help identify common OpenAI Ads measurement problems, including:
The local event log records event names, delivery status and whether attribution identifiers were present, without storing the identifier values or customer form data.
This makes PixelBridge useful both for initial setup and for troubleshooting an existing OpenAI Ads implementation.
WooCommerce
Track product views, add-to-cart actions, checkout starts and completed orders using supported OpenAI Ads ecommerce events.
Contact Form 7
Track successful form submissions as lead events. Validation failures and spam rejections are not counted.
Elementor Pro Forms
Track successful form records as lead events.
WPForms
Track successful form submissions as lead events.
Cal.com
Track completed embed bookings as appointment events when the documented bookingSuccessfulV2 event is available.
WordPress
Track page views after consent, and optionally track public self-registration. Admin-created users and imports are not tracked.
URL conversion rules
Track thank-you and confirmation URLs for tools that do not have a dedicated integration.
More integrations are planned based on user demand.
Which events run depends on the integrations and rules you enable.
Customer actions
lead_createdregistration_completedappointment_scheduledCommerce
contents_vieweditems_addedcheckout_startedorder_createdPlan enrollment
trial_startedsubscription_createdThese two events can be sent with URL conversion rules. There is no separate subscription or trial integration.
General
page_viewedcustomPixelBridge supports the official browser Measurement Pixel and optional server-side conversion delivery through the OpenAI Ads Conversions API.
When the same conversion is sent through both methods, PixelBridge uses matching event IDs where supported so OpenAI can deduplicate browser and server delivery.
The Conversions API is optional. You can use PixelBridge with browser tracking only.
A CAPI key can be stored in WordPress settings or configured securely in wp-config.php.
Consent is required before the official Pixel SDK is loaded and before conversion events are sent. Server-side events follow the same decision.
Supported modes:
If you select the WordPress Consent API and it is not available, measurement does not start. You remain responsible for configuring consent so it matches the legal requirements of your site.
PixelBridge does not send telemetry to AIAdsPixel.com. Measurement requests go to OpenAI only when tracking is configured and consent allows it. The event log stores event names, statuses, and whether attribution identifiers were present. It does not store the identifier values, emails, phone numbers, or API keys.
A Conversions API key can be defined as AIADSPIXEL_CAPI_KEY in wp-config.php. The previous AIAP_CAPI_KEY constant is still accepted. The plugin can test credentials with validate_only so a production conversion is not recorded.
This plugin can contact OpenAI Ads measurement services. It does not send tracking or conversion data to AIAdsPixel.com.
When browser measurement is enabled and the required consent is granted, the plugin may load the official OpenAI Ads Measurement Pixel SDK from:
https://bzrcdn.openai.com/
The SDK may then send website visit and configured conversion measurement information to OpenAI. The official Pixel is not loaded until consent is granted.
When the Conversions API is enabled and consent permits it, the plugin sends configured conversion event data to:
https://bzr.openai.com/
Depending on your configuration, OpenAI may receive:
PixelBridge / AI Ads Pixel does not send tracking or conversion data to AIAdsPixel.com.
Admin diagnostics may request this site’s own homepage to check whether the Pixel snippet is present. That request stays on your WordPress site and is not sent to a third-party analytics service.