Outfunnel: Web Visitor Tracking & CRM Integration

Outfunnel helps sales and marketing teams turn website traffic into actionable sales intelligence — and ensures every form submission reaches your CRM automatically.

Web visitor tracking

Know exactly which leads are browsing your website, what pages they view, and where they came from. Visitor activity is recorded directly in your CRM contact timeline, so your sales team has full context before reaching out. Use attribution data to understand which marketing channels and campaigns bring in the best leads.

• Identify which CRM contacts visit your site
• See page views, referral sources, and UTM data per contact
• Prioritize outreach based on real browsing behavior
• Understand which campaigns drive the highest-quality traffic

Automatic form-to-CRM sync

Stop copying form submissions into your CRM manually. Every new submission from your WordPress forms is automatically created as a contact in your CRM with all fields mapped — so no lead slips through the cracks.

• New form entries instantly appear in your CRM
• All form fields are mapped to CRM contact fields
• Works with Elementor Forms, Contact Form 7, and Gravity Forms

Supported CRMs:
– Pipedrive
– HubSpot
– Copper
– Salesforce

You need an Outfunnel account to use this plugin. Set up web tracking from the web tracking page.