Name: Fullmetrix Reporting, Analytics & Marketing for WooCommerce
Author: fullmetrix

Fullmetrix is the marketing analytics platform that helps WooCommerce store owners sell more, retain more, and grow faster.

You are losing sales every single day. Visitors abandon their carts. First-time buyers never come back. Top-spending customers churn without warning. And you have no idea why — because your data is scattered across Google Analytics, spreadsheets, and ten different WooCommerce reports that nobody understands.

Fullmetrix fixes that. One dashboard. Every metric that actually matters. Built so you can take action today and see results this week.

Stop guessing. Start growing.

Know exactly where your revenue comes from. See which products drive your business, which customers spend the most, which countries convert best, and which campaigns actually pay for themselves. No more decisions based on gut feeling.

Recover the sales you are losing right now. Every abandoned cart is money walking out the door. Fullmetrix detects them in real time and helps you bring those shoppers back before they buy from a competitor.

Turn one-time buyers into loyal customers. Track customer lifetime value, see who is about to churn, and build the segments you need to talk to each group with the right message at the right time.

Built for store owners who want to scale

Cohort analysis that actually makes sense. Stop wondering if your store is getting better. See month after month exactly how many customers come back, when they come back, and how much they spend. Spot what is working. Double down on it.

Customer insights that drive decisions. Who is your best customer? What did they buy first? What made them come back? Fullmetrix answers all of it without you having to write a single SQL query.

Audience segmentation in one click. Build powerful segments — VIP buyers, abandoned carts, sleeping customers, first-time visitors — and use them to launch campaigns that convert. Sync them straight to Meta Ads, Google Ads and TikTok Ads to slash your acquisition costs.

Every metric that matters, beautifully visualized

Revenue intelligence — Net revenue, gross revenue, refunds, average order value, by day, by week, by month, by country, by customer type
Conversion tracking — Where visitors come from, what they look at, what they add to cart, what they buy, what they abandon
Top sellers — Your bestselling products, variations and categories ranked at a glance
Customer lifetime value — Spot your VIPs, predict churn, increase repeat purchases
Cohort retention — Track how each new customer cohort performs over time
Real-time visitor activity — See what is happening on your store right now
Smart segments — Build audiences for ads, email and SMS in seconds

Why store owners switch to Fullmetrix

One dashboard instead of ten tools — Stop paying for 5 SaaS tools that do half the job
Numbers you can trust — Built on your real WooCommerce data, not sampled estimates
Marketing-ready — Every insight is built around the question “how do I sell more?”
No setup headaches — Install the plugin, enter your code, and you are done
Made for WooCommerce — Not a generic tool retrofitted to WooCommerce, built for it from day one

Get started in 2 minutes

Create your free account on fullmetrix.com
Install this plugin and paste your connection code
Open your Fullmetrix dashboard and start growing

No credit card. No setup fee. Your store data, your decisions, your growth.

External services

This plugin connects your WooCommerce store to the Fullmetrix platform (fullmetrix.com). It relies on the following external service:

Fullmetrix API

What it is: Fullmetrix is an e-commerce analytics platform that aggregates and analyzes your store data.

What data is sent and when:

On connection (one-time): Your store URL, plugin version, WooCommerce version, currency, timezone, and locale are sent to https://fullmetrix.com/api/plugin/register when you enter your connection code and click “Connect”.
On page load (frontend): The plugin loads a JavaScript tracker (t.js) from https://fullmetrix.com/t.js on all public pages. This script collects anonymous visitor browsing data (page views, cart activity) and sends it to https://fullmetrix.com/api/webhooks/events.
On configuration check: The plugin periodically fetches its remote configuration from https://fullmetrix.com/api/plugin/config (cached for 5 minutes).
On data sync (triggered from Fullmetrix dashboard): Orders, customers, products, categories, coupons, refunds, and subscription data are exported to Fullmetrix when a sync is initiated.
On real-time changes: When orders, customers, products, or coupons are created or updated in WooCommerce, a webhook notification is sent to https://fullmetrix.com/api/webhooks/ecommerce.

All communications use HTTPS and are authenticated with HMAC-SHA256 signatures. No data is sent to any third party other than the Fullmetrix service.

Privacy Policy

This plugin connects your WooCommerce store to the Fullmetrix service (fullmetrix.com). See the “External services” section above for full details on data transmission. See the Fullmetrix Privacy Policy for more details.