Focalio – Focal Point Cropping, WebP & AVIF Images

Focalio serves cropped, format-converted image variants on demand via signed URLs — no more pre-generated intermediate sizes filling up your uploads directory. Editors pick a focal point per image so crops always keep the subject in frame.

Try it without installing: click Live Preview for a demo page with three photos at three crops. Move a focal point and reload the page: every crop follows.

Features:

• On-demand image cropping via signed URLs
• WebP or AVIF output for all uploads
• Focal-point picker in the media library and the block editor
• Non-destructive rotate and flip, applied to every rendition
• LQIP (Low Quality Image Placeholder) support
• Settings for image quality, output format and maximum width
• Presets, as many as you need: edited on the Presets tab, each with its own quality and LQIP, or registered in code with glide_register_preset()
• Attention / entropy / center crop fallback for images without a manual focal point
• Cached images are served before the rest of WordPress loads
• Presets also appear as image sizes, so the media library, Advanced Custom Fields, widgets and page builders can pick them by name
• Optional: skip writing intermediate image sizes to disk on upload
• Turn off the WordPress image sizes your site does not use
• A Cache tab: how big the image cache is, and a button to clear it. A weekly cleanup drops renders that are no longer used
• WP-CLI commands for the cache and the crop fallback
• WooCommerce product images go through Focalio too, and its cropped sizes follow the focal point
• Multisite: activate it for the whole network; deleting it cleans up every site

Focalio Pro is a separate add-on for agencies and editorial teams, not included in this plugin. It adds:

• Control: focal-point zoom, a straighten ruler that levels a tilted photo by up to 45°, a live crop preview, a hand-made crop per ratio where the focal point is not enough, a watermark, and a version history per image to go back to an earlier focal point or crop, like undo and redo
• Performance: AVIF with a WebP fallback in a picture element, and a cache warm-up that renders images before the first visitor asks for them
• Workflow: face detection that puts the focal point on the people in a photo, bulk actions in the media library, import and export of the settings to set up one site and give others the same, and tools to manage every site of a multisite network
• WooCommerce: the shop grid of a block theme cut on the focal point at the store’s ratio, and one ratio for every photo on a product page

External services

Focalio includes the Freemius SDK (https://freemius.com), which handles the opt-in to share usage data and the licenses of the Focalio Pro add-on. Nothing is sent to Freemius unless you opt in; images are always processed on your own server.

What is sent, and when:

• When you opt in (on the screen shown after activation): your WordPress user’s first and last name and email address; the site’s homepage URL and title, WordPress and PHP versions and site language; the Focalio and SDK versions, and whether Focalio is active. The list of plugins and themes (names, slugs, versions, active or not) only when you leave that option on.
• After opting in: changes to that information, and when Focalio is activated, deactivated or uninstalled. If you fill in the optional form on deactivation, the reason you give.
• You can opt out at any time with the “Opt Out” link under Focalio on the Plugins screen. Focalio works the same either way.

Freemius terms of service: https://freemius.com/terms/
Freemius privacy policy: https://freemius.com/privacy/