Athuga Affiliate Analytics

Track affiliate links and discover which pages drive affiliate clicks — directly in WordPress.

Athuga Affiliate Analytics helps affiliate marketers understand how visitors interact with their affiliate links. See click activity, unique clicks, top-performing affiliate assets, page performance and traffic sources in one dashboard.

With Athuga, you can:

• Track direct affiliate URLs and cloaked or redirected links.
• Measure total clicks and unique clicks.
• Identify pages and affiliate assets that generate the most activity.
• Analyze traffic by referrer, country, device, browser and operating system.
• Review affiliate click trends across reporting periods.

Works with your existing affiliate links. Configure your affiliate domains or cloaked URL patterns, such as /go/*. No automatic link rewriting is required.

No external analytics account required. Core affiliate reporting is available directly in your WordPress dashboard.

Start with the free plugin and upgrade to Athuga Affiliate Analytics Pro when you need advanced reporting, real-time analytics, conversion tracking and revenue insights.

Core Features

• Affiliate click tracking for direct and cloaked affiliate links
• Total clicks and unique affiliate clicks
• Page-level performance to identify pages that generate affiliate activity
• Top-performing affiliate links and affiliate assets
• Traffic-source and referrer analysis
• Country analytics without external geolocation API requests
• Device, browser and operating-system analytics
• Anonymous visitor and session analytics
• Daily and 7-day reporting with local timezone support
• Automatic affiliate-link discovery and classification
• Configurable cloaked URL patterns and affiliate domains
• Dark and light dashboard themes

Affiliate Link Tracking

Athuga Affiliate Analytics can track affiliate links in two common ways:

• Cloaked URL patterns — configure patterns such as /go/* for links handled by your site’s redirect or cloaking system.
• Affiliate domains — add the domains used by your affiliate networks when direct affiliate URLs are used.

The plugin recognizes and records affiliate activity without requiring automatic affiliate-link rewriting.

Country Analytics

Athuga Affiliate Analytics includes local IPv4 country resolution using a compact bundled country database. Country resolution does not require an external geolocation API request.

The bundled country data is derived from DB-IP Lite.

Country data attribution:
https://db-ip.com/

DB-IP Lite is licensed under the Creative Commons Attribution 4.0 International License (CC BY 4.0):
https://creativecommons.org/licenses/by/4.0/

Athuga Affiliate Analytics Pro

Athuga Affiliate Analytics Pro is a separate plugin that adds advanced analytics and reporting capabilities on top of the tracking foundation provided by Athuga Affiliate Analytics.

Pro features include advanced performance analysis, visitor activity, scheduled reports, real-time analytics, click-time analysis, audience and traffic analysis, affiliate link health checks, intelligence and opportunity analysis, extended reporting, CSV export and revenue analytics.

For information about the Pro plugin, visit:
https://affiliateanalytics.se/

Revenue Analytics (Pro)

Revenue Analytics in the separate Pro plugin connects affiliate traffic with conversion and payout data.

Features include:

• Conversion tracking linked to affiliate clicks
• Unique click IDs for conversion matching
• Conversion and revenue reporting
• EPC (earnings per click) when conversion and payout data can be matched
• Click-versus-revenue comparisons
• Conversion postback support
• Unmatched conversion storage
• CSV conversion import
• Revenue data for Pro intelligence and opportunity analysis

How It Works

Athuga Affiliate Analytics identifies affiliate activity from configured cloaked URL patterns and affiliate domains. It records analytics events and uses anonymous visitor and session identifiers for reporting.

The reporting layer organizes affiliate activity by asset, page, referrer, country, device, browser, operating system and time.

The plugin stores event timestamps in UTC and presents reporting periods using the viewer’s local browser timezone.

Installation and Setup

1. Install Athuga Affiliate Analytics from the WordPress plugin directory, or upload the plugin ZIP through WordPress.
2. Activate the plugin from the WordPress Plugins screen.
3. Open Athuga Affiliate Analytics → Setup.
4. Configure the cloaked URL patterns and affiliate domains you want to track.
5. Open Athuga Affiliate Analytics → Dashboard to review your affiliate activity.

Cloaked URL patterns — configure patterns such as /go/* for links handled by your site’s redirect or cloaking system.

Affiliate domains — add the domains used by your affiliate networks when direct affiliate URLs are used.

Athuga does not require automatic affiliate-link rewriting or an external analytics account for core reporting.

Reporting Periods and Timezones

Core reporting includes today, yesterday and 7-day periods. Reporting uses the viewer’s local browser timezone, including daylight-saving changes.

Athuga Affiliate Analytics stores event timestamps in UTC and converts them for reporting.

Privacy

Depending on site activity, analytics records can include page URLs, referrer information, country, device, browser, operating system, language and hashed technical identifiers. The plugin uses anonymous visitor and session identifiers and does not store the raw visitor identifier used to create the visitor hash.

Athuga Affiliate Analytics uses cookies for anonymous visitor and session identification and a browser timezone cookie for local reporting.

Country resolution in the Free plugin uses the bundled local IPv4 country database and does not send visitor IP addresses to an external geolocation service.

Installing the plugin by itself does not make a website compliant with GDPR, ePrivacy or other privacy laws. Site owners are responsible for determining the legal basis, consent requirements, privacy notices and configuration appropriate for their website and visitors.