AI Discovery Files – llms.txt & AI Visibility

AI systems are answering questions about your business right now. When someone asks ChatGPT, Claude, Gemini, or Perplexity about your services, they either get it right or they guess. Most of the time, they guess wrong — confusing you with competitors, fabricating services you don’t offer, and recommending someone else entirely.

AI Discovery Files fix this. They are machine-readable files at the root of your website that tell AI systems exactly who you are, what you do, and how to refer to your brand. Think of them as robots.txt for AI — except instead of telling crawlers what to ignore, you tell AI systems what to get right.

This is the only WordPress plugin that generates all 10 AI Discovery Files defined in the AI Discovery Files Specification.

Why your website needs AI Discovery Files

Without AI Discovery Files, your website is invisible to AI — not ranking poorly, completely absent from AI responses. With AI Discovery Files, you give every major AI system a single, authoritative source of truth about your business. You get mentioned. You get cited. You get recommended.

This is not traditional SEO. This is AI visibility — also called generative engine optimisation (GEO) or answer engine optimisation (AEO). Whatever you call it, it starts with AI Discovery Files.

All 10 AI Discovery Files

The AI Discovery Files Specification defines 10 file types across three implementation tiers:

Essential (start here)

• llms.txt — AI-readable business identity (Markdown)
• ai.txt — AI usage permissions (plain text)

Recommended

• identity.json — Structured business identity (JSON)
• ai.json — Machine-parseable permissions (JSON)
• brand.txt — Brand naming and terminology rules
• faq-ai.txt — Pre-answered questions for AI systems

Complete

• llm.txt — Compatibility redirect to llms.txt
• llms.html — Human-readable reference version
• developer-ai.txt — Technical context for developers
• robots-ai.txt — AI crawler-specific directives

Most competing plugins only generate llms.txt. This plugin generates all 10 files, giving you complete coverage across ChatGPT, Claude, Gemini, Perplexity, Copilot, and every other major AI system.

How it works

1. Install and activate the plugin
2. Fill in your business details on the settings page
3. Choose which files to enable
4. The plugin serves the files at the correct root URLs (e.g., yoursite.com/llms.txt)

Files are generated dynamically from your settings — no files are written to disk, and everything updates automatically when you change your settings.

Key features

• Auto-detection — pulls your site name, tagline, pages, theme, and WordPress version automatically
• All 10 file types — the only plugin that generates every AI Discovery File, not just llms.txt
• Three implementation tiers — start with Essential and expand when ready
• Live preview — see exactly what each file contains before enabling it
• Validation — checks files against the specification and flags issues
• AI Crawler Analytics — see which AI bots read your AI Discovery Files, with visual dashboards and CSV export
• Discovery File Access tracking — proof that AI bots are reading the files this plugin generates
• robots.txt conflict detection — warns when your robots.txt contradicts your AI visibility settings
• Conflict detection — warns if physical files already exist at the same URLs
• Directory verification — verify domain ownership for the AI Visibility Directory without FTP
• No lock-in — disable the plugin and the files simply stop being served
• Developer-friendly — filters for every generated file and collected data point

Who needs this?

Every WordPress site that wants to be found, mentioned, and correctly cited by AI systems. Local businesses, agencies, ecommerce stores, SaaS companies, professional services — if AI is answering questions about your industry, you need to control what it says about you.

Built by AI Visibility, the publisher of the AI Discovery Files Specification and the team behind the AI Visibility Checker.